This Art Direction Project envisions an editorial feature, focused on the current situation (Covid-19) in relation to the trends that emerged on the catwalk for the season AW20/21. Inspired by the business attire, I was asking myself the question whether suit and tie were wishful thinking or a prompt unburdened return the work environment we knew pre Covid19. Wit[...]
The client, a commercial dancer and choreographer, needed updated pictures for her portfolio. The aim was to create three different aesthetics and personas the dancer could embody to show versatility. Below you will find examples of the photo sets that resulted from the shoot. Photographer: Valentina Ilazi (https://dopedonut.com)Model: SophieStylist, Hair & M[...]
originally written in February 2019, German version below This season designers got G.I. Jane all dressed up for the concrete jungle. Marching, rather than strutting, down the runway, models in the fashion capitals of the world repeatedly showcased one look in particular for the upcoming season: the Utility look. Stella McCartney, Fendi, Givenchy, LOEWE, and other[...]